Marketing Specialist

Company: Gemini, Inc.
Location: Cannon Falls
Posted on: May 14, 2025

Job Description:

Gemini, Inc. is looking for a Marketing Specialist to join our team in Cannon Falls, MN with a flexible hybrid work schedule.

Find out more about the daily tasks, overall responsibilities, and required experience for this opportunity by scrolling down now.

About the Opportunity

Are you passionate, detailed-oriented marketer with 3+ years of experience looking to grow your skills within a highly collaborative team? Gemini, a trusted leader in the wholesale dimensional signage industry for over 60 years, is seeking a Marketing Specialist to help drive impactful campaigns, support live events like tradeshows and webinars, and contribute to a wide range of strategic marketing initiatives.

Essential Functions

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions:

Objectives of this Role:

Own and execute a variety of marketing tactics including but not limited to tradeshow management, email campaigns, marketing collateral, webinars/presentations, etc.
Collaborate closely with marketing and cross-functional teams to coordinate and execute marketing activities and policies
Develop and maintain strong relationships with key partners such as corporate franchises and associations
Demonstrate strong project management skills and the ability to move a project team forward towards the goal
Provide continuous updates and communications to key stakeholders and cross-functional teams
Push for positive results by evaluating the impact and effectiveness of marketing initiatives
Review marketing content to ensure accuracy and brand alignment
Proactively identify opportunities for new or improved processes and content
Foster collaboration and sharing of assets between Gemini and customer base through marketing platforms, improving UX as necessary
Partner closely with agency partners, writing clear creative briefs, reviewing proposals and content, ensuring materials and mediums align with the voice of Gemini
In addition to providing marketing oversight to Marketing, this role may be called upon to lead, manage or play an active role in different cross-functional projects and initiatives
Stay informed on markets, competitors and trends across assigned brands and customer segments to identify opportunities to differentiate Gemini

Required Qualifications

Bachelor's degree in Marketing or equivalent experience
3+ years of progressively responsible, successful leadership of projects and programs
Experience in multiple media and marketing tactics/approaches
Ability to travel occasionally, up to 10%

Required Skills and Abilities

Strategic thinking ability and planning skills
An understanding of marketing across new and emerging media and audiences
Takes responsibility for all work activities and personal actions
Self-starter with the ability to set and juggle priorities in a fast-paced environment
Identifies a meaningful goal and captures the imagination of others to achieve it
Maintains customer focus in to meet or exceed customer expectations and represent Gemini in a professional and courteous manner
Demonstrates excellent communication skills through active listening, presentation abilities and effective verbal and written skills
Consistently produces results that meet goals, has high work standards, and understands the business environment and processes
Achieves results by problem solving, setting priorities and organization; understands the fundamentals of project management
Ability to drive continuous improvement change with a positive attitude.
Highly collaborative, with ability to develop strong relationships and influence stakeholders across the company
Maintains high personal standards of conduct, has high interpersonal relationship integrity, and consistently does what they say they are going to do, when they say they are going to do it.

The actual title and individual compensation packages are dependent upon various factors unique to each candidate including skillset, training, transferable skills, work experience, qualifications, business needs, market demands, location, and other job-related reasons. The base pay range is subject to change and may be modified in the future. This role is eligible for other benefits.

Benefits:

$0 Health Insurance Premium for Employee-Only Coverage (Plus low-cost premiums for other coverage levels!)
4% Retirement Match with Additional Profit Sharing
Generous Paid Time Off (Vacation, Holiday, Parental, Volunteer, and Sick)
Dental, Vision, Disability and Life Insurance
Use of Company Owned Resort in Hayward, WI
Tuition Reimbursement Program

About Us:

As a leader in the signage manufacturing industry, Gemini, Inc. has been providing stability to our employees since 1963. We know what it means to be human, and we strive to make sure our employees feel valued. Due to our incredible family of employees, we have grown substantially and are looking to grow our team further with like-minded individuals that share in our company values: Customer Commitment, Teamwork, Respect, Diversity, Stability, and Stewardship.
We are an Equal Opportunity employer, including Veterans and Individuals with Disabilities committed to a diverse workforce. We do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, marital status, veteran status, or disability.
Gemini will provide reasonable accommodations for qualified individuals with disabilities. For additional assistance email call (507) 263-3957 and ask for the Human Resources Representative assigned to the location of interest.
Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law.

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Keywords: Gemini, Inc., Eau Claire , Marketing Specialist, Advertising , Cannon Falls, Wisconsin